Arkeologi Museoa
06 April 2009

After 36 months of work, the Archaeological Museum of Bizkaia opened its doors on the 2 April, with a threefold aim: to store and manage the territory’s historical and pre-historical heritage; to support research and cataloguing; and finally, to disseminate and promote the value of its collection to the general public.
The new museum is located on the old railway station of the line between Bilbao and Lezama. This five-storey building occupies a 3,000 square metre area and is located on the Plaza de Unamuno in the old quarter (Casco Viejo) of Bilbao.
The museography project, which envisaged a 500 piece exhibition, was developed by a multidisciplinary team integrated by Espiral Ondare, El Plan B and ADN DESIGN. Most of the pieces belong to the archaeological collections of the Basque Museum, while other pieces come from the Museo de Arte Sacro as well as other materials from excavations in progress.
The exhibition, which interior design and display supports have been conceived by ADN DESIGN, shows the living history of the territory through a chronological journey from Pre-historic times to the Modern Age. The visitor can go back 75,000 years in time with the oldest pieces, and progress through the changes undergone by the climate, the landscape, and the customs and habits of the successive settlers who inhabited this territory.
These witnesses of history range from the primitive beauty of a scull from the Iron Age found in San Esteban de Mesterika, to the shipwreck of Urbieta, a vessel used to transport iron mineral dated from the 15th century, one of the centrepieces of the new museum which was recovered recently in Urdaibai. Around such a centrepiece, ADN DESIGN has designed an interesting curved ramp to allow us to get to know the construction technique of the oldest vessel found in the Bay of Biscay to date.
The funerary steles and funerary offerings recovered in the cave Cueva de Pico Ramos in Muskiz, as well as daily use and religious objects recovered from the archaeological site of Forua, are displayed in a succession of successful settings. The carefully designed stands made from different materials exhibit coins, household items, iron wedges and nails, and architectural or sculptural components from various periods.
The public display of archaeological remains is complemented by 19 interactive multimedia and five audiovisual videos, which help to improve our understanding of each section of the new museum.
As José Luis Bilbao, Deputy General of the Provincial Council of Bizkaia said, "Seventy-five thousand years are staring at us from those displays".
Labels: Spaces
Hair diffuser for curl definition
01 April 2009

Backstage Collection, the professional hair styling and hair-dressing line from Solac, has recently been enhanced with the addition of the new diffuser designed by ADN DESIGN with the professional advice of the prestigious hair stylist Óscar Guinea.
The new diffuser creates well defined curls easily and quickly without damaging your hair. As Brigitte Sauvage, Project Director at ADN DESIGN, explained,
The diffuser design is the result of careful research whereby product usability and awareness factors are taken into account, such as aerodynamic or temperature requirements. The speed of air and the temperature reached in each point of the diffuser are very important factors considered through the project design phase.
The inner chamber of the diffuser directs the airflow to create natural curls with a professional finish, while the external cavity, shaped as a bowl with a wavy bottom, gathers the hair to achieve the curly effect desired effortlessly and easily. The size and location of the warm air outflow orifices are carefully designed to obtain defined curls, free from static electricity and to provide the best hair care.
In essence, with this innovative accessory we can now obtain salon results in the comfort of our home.
Labels: Products
New Siemens PLM Software Image
30 March 2009

As part of the standardising and consolidation of the corporate image worldwide, Siemens PLM Software has launched their new WebPages.
Regarding NX, Siemens PLM Software launches its new NX6 with Synchronous Technology, the most renowned complex surface design software on the market. To illustrate the increased compatibility of the new software, Siemens has used the Beagle vacuum cleaner image, created by ADN DESIGN with NX, the indisputable leader of the CAD high-technology sector.
NX6 with Synchronous Technology is the latest program capable of working trouble-free with projects carried out with different CAD/CAM/CAE/PLM software. This way no more time is wasted in remaking projects from other manufacturers, as the compatibility with all of them is real and efficient.
The NX6 with Synchronous Technology design speed greatly increases work productivity. This is achieved through the introduction of revolutionary functionalities to maximise the facility to create and edit geometries, irrespective of their origin or history.
In addition, NX6 with Synchronous Technology is able to open without any trouble other models developed with different mechanical design software.
www.nxplm.es offers you the opportunity to discover through the promotional video, its great performance capabilities and how NX6 can help you to get to the top.
Labels: Structure
Innovation of Content and Form
27 March 2009

In front of an audience of almost one hundred people, Brigitte Sauvage took part in the First International Forum for Creative Industries Bizkaia Creaktiva on 26 March. Sauvage discussed the meaning and relevance of innovation within the current environment, along with Roberto Gómez from Disonancias and Carlos Menéndez from the Group VIP’s. We reproduce a brief summary of her speech which received a very warm welcome both from the audience and from organisers of the event:
So much has been said about innovation that it has become a fetish, a magical remedy to all evil, a liturgical balm to soothe the complex situation we are experiencing and to scare away our fears. In a world of constantly emerging new challenges, it is urgent to fill the concept of ‘Innovation’ with content, define its scope and outline its limits, and understand its intrinsic relationship with our society’s own evolution.
In this context, is equally important to relocate the idea of Design to its strategic role, as a generator of concepts based on the needs and wishes of the people, a link between the past, the present and the future.
The wellbeing of people is the ultimate aim of Innovation …
and the raison d'être of Design.
Bizkaia Creaktiva
23 March 2009

Bizkaia Creaktiva, the First International Forum for Creative Industries will commence on 25 March in Bilbao. The Forum Creaktivo, organised by Creativity Zentrum Bilbao, aims to become a reference for companies and a platform and meeting point to promote creativity in all spheres. A space embracing all the disciplines, an event based mainly on real experiences led by its forerunners.
Creativity and Innovation have become the leading engines of our economy and society. In this globalised world our future lays in our capacity to create.Brigitte Sauvage will take part in the Internacional Forum on 26 March during the session which will take place at 15:30 hours in the Auditorium of the Museo Marítimo of Bilbao. The session, moderated by the art merchant Michel Mejuto, will discuss the "Innovation of concept and form", with additional speeches from Roberto Gomez from Disonancias and Carlos Menendez from the Group VIP's.
The exhibition “Designed in Euskadi” will be held in parallel with the celebration of the First International Forum Bizakaia Creaktiva. This sample aims to offer a brief brushstroke over the work developed by the Industrial Design Centres of the Basque Country, where ADN DESIGN will be also represented by Beagle, a successful vacuum cleaner designed for Solac in 2007.
Good Practice Guide for Designers
27 February 2009

The Technological Institute of Plastics (AIMPLAS) has organised as part of its activities in the product design field, the first Good Practice Guide for designers of products manufactured with plastic materials.
Innovation through product design is a key opportunity within the current economic context.
The implantation of a successful product strategy is critical for the survival of most companies.
With the aim to promote design and innovation of products manufactured from plastic materials, AIMPLAS has developed a Good Practice Guide for designers.
This Guide, developed thanks to the support of the Institute of Medium and Small Size Enterprises of Valencia (IMPIVA) as part of the Impiva Disseny program, aims to be a reference instrument and to promote the use of plastic materials in designs, to allow the designers to learn the criteria to be implemented in the design of products manufactured with these materials.
With her presentation entitled "Design: Innovation and Value of Use", Brigitte Sauvage will take part on the official launching of the guide on Wednesday, 4 March. This event will be a meeting point for designers and processors of plastic materials, and a forum to generate synergies and identify business opportunities through product design.
Further information:
Campus Virtual Aimplas
Date and venue:
Wednesday, 4th of March 2009, from 9:30 to 12:30h.
Hotel HUSA
Mas Camarena
València Parc Tecnològic
Nicolás Copérnico 2
Autovía Valencia- Ademuz Salida 8
46980 Paterna (Valencia)
The Value of Knowledge
17 February 2009

The Value of Knowledge was the title of Brigitte Sauvage speech during the diploma award ceremony for around 600 students, who completed the technology courses organised by the Technological Institute of Aragon (ITA) and the Aragon Institute of Employment (INAEM).
The event, held in the auditorium of ITA, was chaired by the Minister for Science, Technology and University, Pilar Ventura, along with the Managing Director of the Institute, Manuel Muniesa and the provincial director of the INAEM, Marisa Sauvirón.
The following is an extract of the press release issued by the Press Office of the Government of Aragon:
It is impossible to improve the competitive capacity of companies without training their human resources; therefore, the ITA and the INAEM carry out on-going research on the training requirements required in the R&D+I field, so that the programs are defined by their quality and practical and immediate implementation of the skills acquired. This objective emphasises the training of technologists for their immediate incorporation to work, which has being taken place during the last few years with ITA human and technical resources.
Diplomas 2008 Instituto Tecnológico de Aragón
28 January 2009
February 12th will see the handing out of the diplomas for the courses given by Instituto Tecnológico de Aragón under the 2008 training and job placement plan for the Aragon region, organised by the regional employment agency INAEM
The event will be chaired by Pilar Ventura Contreras, Regional Minister for Science, Technology and Universities, with the participation of Brigitte Sauvage, a teacher on the Analysis of Use course.
The ceremony will be held at the Instituto Tecnológico de Aragón auditorium (Edificio Blanco building) at 7.30 p.m.
Further information:
Instituto Tecnológico de Aragón
María de Luna, 8 (Pol. Actur)
50018 Zaragoza
T 976 010 029/ 030/ 031
F 976 716 298
Labels: Training
New Ion Seduction
16 January 2009

Solac and Óscar G peluqueros, two hair expert brands, have teamed up their market expertise and their innovation capacity to launch the new Backstage Professional Collection line, for hair drying and styling. For the design of the New Ion Seduction tongues they have relied upon the creativity and professionalism of ADN DESIGN.
Its’ configuration is designed to create styling fashions radically different: curls, waves, perfect straight, ends turned-up… In essence, change your style whenever you fancy and give your hair a personal touch in seconds, and in the comfort of your own home.
In continuous innovation and up-to-date with the latest fashion, Óscar G and ADN DESIGN create a trend with this latest generation of versatile tongues, which achieve a catwalk look for any type of hair.
Labels: Products
The Basques and the Pacific
07 January 2009

Until 28 February, 2009, The Maritime Museum of San Sebastian is home to the exhibition The Basques and the Pacific, a homage to the sailor Andrés de Urdaneta from Guipuzcoa.
The exhibition, designed by AIRU Z.K. and ADN DESIGN, provides an overview of the history of the presence of the Basques in the Pacific, including islands such as the Philippines and geographical areas like the West Coast of America or the coastal regions of the South of China. The exhibition reveals the important role that the Basques played in exploring and discovering new shipping and trading routes, as well as their active economic, scientific, cultural, administrative, military and religious functions within the framework of Spanish colonisation.
The chronological development ranges from the period of the great discoveries, with sections devoted to Juan Sebastián Elcano, Andrés de Urdaneta and Miguel López de Legazpi, right up to the present day, with reference to commercial exchanges with Asia or to the setting up of Basque companies in China. In this latest section it is worth mentioning the presence of SteamXpress, an iron designed by ADN DESIGN and manufactured in China for Black & Decker Appliances USA.
Labels: Spaces


